PopBookings
Project Overview
Popbookings is an event staffing and talent marketplace company. They are commonly known as the "Uber for event staffing" and have been helping brands find and hire talent to market their products at events such as concerts, trade shows, sporting events, and retail environments since 2015.
Project Timeline: July 12 - August 13, 2023 (4 weeks)
My Contributions
Prototyping Job Board/ Browse Tab & Bookings Page
Usability testing/ interviews
Usability report of findings
Hi-Fi designing and prototyping of the Inbox & More tab
The Team
Alexandria Hunter, UX/UI Designer
Constance Sun, UX/UI Designer
Kelsey Hook, UX/UI Designer
Erika Klotz, CEO of PopBookings
Problem Statement
Users experience bugs when signing up due to information, not The profile is buried within the product right now. After users sign up, the app takes them to the job board, and they do not see how their profile looks after they submit it. This has led to many “bare minimum” profiles with out-of-date information. Requested actions and alerts on the app are also not visible.
Solution
Re-design of the login/ signup flow
Relocate the profile to the bottom navigation to make it easier to access on an ongoing basis.
Create an “Inbox” tab to help give better notifications/alerts for talent to pay attention to.
Prototyping of Job Board/ Browse Tab & Bookings Page
Our first task as a team was to create an interactive prototype for the Job Board/ Browse tab and the Bookings page, which already had existing designs.
I contributed to the first half of the Bookings Page Tab flow and the second half of the Job Board/ Browse Tab.
Usability Testing
After the prototypes were finished I lead user interviews alongside Erika, to test these designs.
User Interviews were held on July 27th and July 31st. Erika contacted and selected participants who currently use the Popbookings app through focus groups on Facebook and current email lists.
We interviewed and captured feedback from 5 participants: Arielle, Sil, Hannah, Crystal, and Sheila. Each testing round took place over Zoom and lasted 30 minutes each.
Test Questions
“You would like to book a job as a Brand Ambassador in West Palm Beach, FL, for January 12th through January 14th.”
Where on the screen would you click to get to your bookings?”
Take a moment to look at this screen. What are your thoughts on this page? Is there anything that is not clear?
“Now I will have you click into the booking we applied for in the last exercise.
“On this screen, what do you first want to click if anything?”
Usability Report Findings
After all five of user interviews were complete, I then reviewed all the information that was discovered. On August 2nd, I synthesized this information into a findings report that highlighted what is doing well and what needs improvement.
Below is a summary of my most common findings:
“I’m unclear on what unfinished tasks are.”
“I prefer using the list view vs. calendar view”
“The tasks are my favorite part, but I would like to see a rating system of the agencies by Popbookings users.”
“I like seeing the rate per hour, parking reimbursement, and lunch provided.”
“I like that the description of the job is provided”
Design Improvements
To begin our process of solving the problem statement we began wire-framing. Wire frames covered the re-design of the log-in/ sign-up flow, re-design of the profile flow, and the re-design of the inbox tab. On August 8th, Erika suggested that two major design improvements were needed on the inbox tab.
Adding a kebab menu
Originally the inbox tab was designed for users only to have the option to read a message or notification and swipe to delete.
Adding a kebab menu gave users more options than just a swipe to delete.
Facebook and TikTok inspired the inbox and notifications design.
Re-design of the notification popup
It was requested that certain notifications stay unread until the user had completed the action item. This would go for check-ins, check-outs, submitting reports, and submitting bank information.
Originally I designed a popup with only two options for the user to choose from (complete the action item now or do it later).
It was preferred that users have a popup with more options. In my re-design, I allowed users to mark the notification as read, report an issue, complete the task, or delete the message altogether.
Hi-Fi Mockups of Inbox & More Tab
Hi-Fi Prototype of Inbox and More Tab
Conclusion
Unfortunately, we were not able to hold interviews and test our designs. However, I did learn a lot about working as a team, working for a client, and what I contribute to a team.
I was given the chance to perfect my planning and time management skills, refine my understanding through discussions held during weekly meetings, and was able to give and receive feedback.
I am confident that I contribute creativity, strong communication and interpersonal skills, design thinking, user testing skills, and strong Hi-Fi designs to a team. I am very pleased to have been allowed to work with Popbookings and my teammates.